Operational previewLive, durable, planning and unavailable states must remain visually distinct.
Management scorecard

CartoonOS North Star System

One primary economic North Star plus five companion audience metrics. Operational KPIs explain movement; they do not replace the North Star.

1 primary · 5 companion
primary

90-day quality watch hours / production $

Maximize durable audience attention created per dollar invested.

Awaiting measured data
companion

Retention Efficiency

Maximize qualified viewing depth and minimize early drop-off.

Awaiting measured data
companion

Meaningful Engagement Rate

Optimize for shares, saves, comments, profile intent and follows instead of cheap likes.

Awaiting measured data
companion

Completion Rate

Maximize the percentage of started sessions reaching the intended end of the asset.

Awaiting measured data
companion

Rewatch / Replay Rate

Measure memorability, curiosity loops, educational replay and viral repeat consumption.

Awaiting measured data
companion

Viewer → Fan Conversion

Turn qualified viewers into durable followers, subscribers and returning audience.

Awaiting measured data

Metric hierarchy

Decision tree
Primary North Star

90-day quality watch hours / production $

Answers whether CartoonOS creates durable audience value efficiently.

Audience health

Retention · Engagement · Completion · Rewatch · Fan conversion

Explains whether the audience actually values, remembers and returns to the content.

Operational drivers

Cost · Speed · Quality · Reliability

Explains why production economics improved or degraded and which model, character or workflow caused it.

Driver tree

Attribution required
Driver group

Attention drivers

3s / 5s / 10s retention · Average percentage viewed · Hook retention · Drop-off point · Completion

Driver group

Engagement drivers

Comments · Shares · Saves · Profile visits · Follows / subscribers

Driver group

Production drivers

Cost / approved 10 sec · First-pass approval · P50 / P95 latency · Retries · Human QA + edit minutes

Driver group

Creative attribution

Character · Hook · Story beat · Topic · Voice / TOV · Model / provider

Driver group

Distribution attribution

Platform · Format · Language · Runtime · Packaging · Publishing cohort

Driver group

Business outcomes

Revenue · Gross profit · Subscriber value · Returning viewers · Audience LTV / production $

Decision rule

No optimization in isolation

A cheaper model is not a winner if it reduces retention, completion, rewatch, fan conversion or downstream profit.

Experiment rule

Matched cohorts

Compare characters, hooks, models and formats only on comparable cohorts with sample size and uncertainty visible.

Profit rule

Audience value must compound

Prefer creative choices that improve quality watch hours, returning viewers and audience LTV per production dollar.